Promotions & Activations
We work closely with our clients to develop, design and manufacture products that reinforce brand identity and connect with audiences’ interests. It is essential our products are recognised as valuable, relevant, and desirable to the customer.
The King Island Dairy Activations
With a history of more than 100 years, King Island Dairy is Australia’s premier specialty cheese and dairy producer. The King Island Dairy is internationally recognised for its award winning, premium produce. The company was acquired in March 2025 through a joint family venture, King Island Diary 2 with the commitment to expand into international markets.
Our products support activations that typically involve purchase incentives on the supermarket and delicatessen floor.
Glasurit Products
Glasurit was founded in 1888 and is a world leader – specialising in automative refinishing systems and advanced waterborne basecoat systems.
The colourful Scarlet Macaw became Glasurits symbol in 1925. Our range of products feature the Scarlet Macaw with great success highlighting Glasurits historical legacy.
Casella Wines Anniversary Gift Sets
Casella Wines Yellowtail Wine is recognized as the World’s Most Loved Australian Wine Brand and a top-selling wine in the US. Casella Family Brands is the largest exporter of Australian wine by volume, accounting for 17% of all Australian wine exports.
In collaboration with Casella Wines, Bluegum successfully designed and manufactured the bespoke premium gift box, sourced the highest quality crystal glassware with custom laser engraving to complete the set celebrating 50 years of achievement. A very special gift for family, friends, and corporate partners.
Blundstone Promotions & Activations
With over 150 years of history rooted in Tasmania. Blundstone boots originally built for workwear, is now embraced for outdoor adventures, casual fashion and urban style.
Bluegum works closely with Blundstone to produce items that align with its quality footwear promotions and activations. Items are targeted to relevant consumer groups promoting outdoor adventure and lifestyle.
Other retail collaborations
We work closely with our clients developing retail strategies that deliver positive outcomes and successful results.
